News & Community

The Wait is Over – NEW ALCHEMY

November 10th, 2025

Greetings,

They say all good things come to those who wait and for those attuned to the unseen, the wait has been worth it. As the seasons shift and the winter paints the world a darker hue, Alchemy invites you to step into a realm where myth meets artistry. Our brand-new jewellery range captures the dark allure of ancient legends, each piece telling its own story. From our new Death Cap earrings to our Evilution pendant, we have your outfit details covered for every occasion, our new pieces combining classic Alchemy design with dark and mystical stories of the past. These are not just accessories; they are wearable art.

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Alchemy’s Killstar Collab

September 29th, 2025

You manifested it ….. we made it happen! That’s right, your favourite jewellery brand teamed up with your favourite clothing brand and created the perfect storm!

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Proudly Handmade. Loudly Worn.

June 27th, 2025

How Alchemy’s English Craft Became Part of Iron Maiden’s Global Impact

The very first Iron Maiden piece Alchemy created was back in 1980, based on the cover art of the band’s eponymous debut album, when Paul Di’Anno was singer, prior to Bruce Dickinson joining the crew. Issued under the brand name of Poker Rox, the original model was crafted as a faithful 3D rendition of Derek Riggs’ iconic Eddie artwork in the form of a pin badge, made to adorn denim and leather jackets. These of course were unofficial, as at that time the nascent ‘official band licensing’ concept was unknown to anyone but the odd sharp lawyer!

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Reflections from the Las Vegas Licensing Expo

June 12th, 2025

Last month, the Alchemy team proudly attended another year of the Las Vegas Licensing Expo. We headed over for three full days of back-to-back meetings with both our trusted licensees and a host of exciting new prospects.

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Your Brand, Your Way: Custom Products Crafted to Perfection by Alchemy.

April 3rd, 2025

We’re thrilled to announce the relaunch of our Custom Made Product Service, offering you the unique opportunity to create branded, commissioned products that truly reflect your vision. With nearly 50 years of expertise and our entirely in-house process—from design to manufacture—we bring your ideas to life with precision and creativity.

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Black Cat Spirit Board By Alchemy England

March 19th, 2025

We are pleased to introduce a new licence with Hayleybug Mint LLC.

The stunning Alchemy Spirit Board art work is featured on a 1 troy ounce of silver and is available to pre-order now.

Black Cat Spirit Board By Alchemy England – Hayleybug Mint

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Alchemy Spring Collection

February 19th, 2025

Alchemy England unleashes a breathtaking new jewellery collection summoned from a haunted realm where exquisite nocturnal creations adorn willing supplicants.

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Year of the Snake – Lunar New Year

January 29th, 2025

We would like to wish everyone a happy lunar new year. We hope the year of the Snake will be a prosperous one for you all.

Awaken Zaraphyre

December 17th, 2024

High atop the spires of Chalisbury a miracle is beheld.

Zaraphyre the phoenix, wonder of ancient Egypt and sacred bird to Thoth the god of alchemy lights the way out of winter darkness and into a new age of light.

For the old year passes and a new one shall rise triumphant from it’s ashes.

And so it seems the ideal opportunity to wish all of our Customers and friends a splendid festive season and a very happy, peaceful new year.

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Spiders: Scary and Spectacular!

November 19th, 2024

For some, the concept of finding any type of spider in their room makes them want to torch the house, while for others it is a complete love affair with those amazing arachnids.

There are so many fascinating variations of the species, even bordering on the magical. Let’s take a look at the incredible sights and skills of these creepy critters…

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